Coalition Rallies for Team Sports
The large majority of Canadians who participate in sport do so as part of a team. Yet only 17 per cent of the government’s core athletic funding goes to team sport organizations.
United in concern for the future of their sports, Volleyball Canada and eighteen other national sport-governing bodies have joined forces to raise awareness of the importance of team sport.
In addition to communicating the unique benefits of team sports, the Canadian Team Sports Coalition (CTSC) will collaborate on common issues and opportunities including sponsorship, public policy, sport tourism, multi-sport event hosting, athlete services and funding.
“There is urgency for team sports to work together,” said Wayne Parrish, Executive Director, Canada Basketball. “The Canadian sport system currently focuses largely on medal count to determine funding. This model does not reflect the many benefits of team sport, such as leadership, the physical development of children, economic impact, community development and patriotism. In this coalition we have a new crop of leaders who are willing to work to bring these issues to the forefront.”
…“We hope that our efforts as a coalition will help change a funding model that focuses primarily on medal count.”